Everyone’s in a rush to see results. I understand. There’s no better way to show results than data. But here’s what you need to know about “getting result.” It takes time. I can change your entire website and increase your digital footprint within a couple days, but guess what. It can take three months to even begin seeing the results of those efforts. Until then, if anything, you may see a slight decrease as the changes take effect and you re-rank for better searches. To understand more about how your digital marketing strategy works, I put together this guide for different digital marketing campaigns, what results to look for, and when you should start to see a quantifiable ROI for your efforts. If you’re feeling antsy about a slow-tracking content strategy, a laggardly social media presence, or a lope along evergreen strategy, this article is for you. Paid search timetables If you know what you’re doing with PPC and target active keywords, you’ll see traffic increases almost immediately after...More Information
Having a good job is no longer the preferred way of making money among the younger people. This is why: Starting a company is. This way of money making is riskier but more straightforward than working a job. There is no boss to decide what happens to you. There are 4 protagonists: you, your customers, your investors, and your co-founder. If you succeed, they succeed. And the way to making money for you looks like this: Find a product (or idea) that is popular but not yet perfect Buy one and study it in detail Figure out how to improve it Make a prototype Show the prototype to 100 people Remake it until people are willing to pre-order (for example on Kickstarter) Find a co-founder who can build it with you Split the equity – give your co-founder 50%, but use a vesting agreement so that their share becomes worth more the longer they work on the company Find an investor. This can be a person who has a...More Information
Original Article Written by –Malhar Barai This morning I woke up to the pleasant news of Twitter opening up the Verified Accounts system for all users. For starters, verified accounts are the one with a small blue mark beside the account name. The blue mark signifies that this accounts belongs to few privileged lot – brands, celebrities, key industry experts. While they always had an online process for account verification, it was still not open to everyone. More often, it was only the business accounts that had access or at the most a Twitter representative could help you get one. In a nutshell, there was no definite process for normal users to get a verified account which has changed now. On the announcement, Twitter said – Our goal with this update is to help more people find great, high-quality accounts to follow, and for creators and influencers – no matter where they are in the world – to easily connect with a broader audience It has to be...More Information
How many famous SEO strategies have you tried to replicate? I’ve tried quite a few, but have never been able to get the same great results as what the original authors led me to expect. You might accuse me of not putting forth enough effort, but I put dozens of hours into implementing each strategy – it was not from a lack of effort. I did everything that the leading SEO authorities said to do, and yet the best I could do was rank on the 2nd or 3rd page of results. So today I want to share my case study of replicating a very well-known link building technique along with some of my thoughts of why “guru techniques” might not always work for you. Tweet Share My experiment building a “Skyscraper” …and falling from it Like I said, I’ve tried many different white hat SEO techniques over the last few years, but this was the one that finally made me realize that something was seriously wrong. skyscraper-technique-brian-deanIf you...More Information
The trends in mobile marketing are on the rise. Advertising agency has been undergoing a constant technological metamorphosis owing to technology. Any kind of business, irrespective of ownership has to adopt effective marketing strategies to be successful. Brand marketing speaks about the products and services that a company has to offer and advertising makes a sizable chunk of what market experts and business gurus collectively term marketing. For individual marketers, this media channel’s disruptive impact will yield winners and losers, in much the same way that the discontinuities of digital display did before. . The mobile trends in India are rising as a result of the boom in the smartphone manufacturing industry. Marketing is going to be governed by the mobile and we look at the reasons how to build a Brand with Mobile Advertising. Brands benefit from location based targeting: For an internet based business, launching a new coupon code would attract customers but including a coupon for food joints would spread the popularity through word of mouth which is...More Information
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ISHAN is one of the smartest people I’ve ever worked with – an absolute leader in the digital space, and a true expert in Social
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